Sales performance systems for revenue teams
Turn every conversation into closed revenue.
We install a repeatable sales conversation system so teams can raise conversion without adding headcount or burning more lead spend. Not robotic scripts. Not generic motivation. A system your organization can run.
to build people up.”
Fit
Built for teams that need one standard — not twelve versions of how we sell.
Your people do not need more noise. They need a conversation leaders can inspect, coach and repeat.
Sales leaders & managers
One high-standard conversation across the floor.
Consistency you can coach to.
Owners & revenue operators
Raise conversion before you buy more leads.
Infrastructure, not a fading workshop.
Group cohorts inside orgs
Shared language for defined groups and regions.
Practice. Feedback. Accountability.
The real leak
Most teams do not have a lead problem.
They have a
conversation
problem.
Pipeline can look full while revenue still stalls. The pattern is familiar:
- Sales professionals wing high-stakes conversations
- Managers cannot coach a process that is not defined
- Buyers feel pressure instead of guided clarity
- Training spikes, then old habits return
Effort is not the issue. The missing system is.
The proprietary method
The 7X Sales System — SERVICE
Seven stages. One language-driven framework that turns sales conversations into a repeatable revenue engine — without sounding scripted or pushy.
Seek
Establish your value, set the agenda and the tone before the conversation even begins. Control the frame.
Educate
Signal expertise and safety with language the buyer can feel.
Review
Align on what winning looks like before presenting the path.
Visualize
Make the cost of inaction and the value of action unmistakable.
Identify
Surface the true situation, constraints and decision criteria. This is where deals are actually made.
Close
Close with confidence — not pressure, urgency gimmicks or manipulation.
Execute
Elevate the relationship through exceptional follow-up. The deal isn’t the end — it’s the beginning.
One system,
every conversation,
a teamwide standard.
Engagement paths
Three ways we install the system
Choose the path that matches how change needs to land inside your organization.
Most popular for leadership teams
The 90-Day Team Sprint
For sales managers, owners and multi-rep teams
Diagnose conversation gaps, install 7X and drive measurable improvement — with structure managers can reinforce.
- Conversion and conversation diagnostic
- 7X system install for the team
- Manager enablement
- 90–120 day implementation cadence
Structured group rollout
7X Cohort
For defined groups, companies, associations, and member- and mission-driven organizations
A high-accountability program where sales professionals learn and practice one system together.
- Virtual or live cohort training
- Practice, feedback and exercises
- Group accountability
- Leadership-sponsored expectations
Leadership multiplier
7X Train the Trainer
For sales leaders, managers, trainers and enablement teams
Equip internal leaders to teach, coach, and reinforce the 7X Sales System — creating one conversation standard that can scale across teams, regions, and future hires.
- Immersive mastery of 7X and the SERVICE platform
- Facilitation tools and delivery guidance
- Coaching and observation framework
- Practice, feedback, and leader calibration
- Reinforcement plan for long-term adoption
Are you a real estate agent?
The 7X Online Course runs twice a year for individual agents — the same framework, at your own pace.
“The work gets real when the language leaves the slide and enters the room.”
Live coaching. Real conversations. Reinforced by leadership.
Proof
What changes when the conversation gets disciplined
Cleaner process. Stronger conversion. A team that finally sounds like one standard.
Advanced custom community launch
In under 22 months
A competitive community launch produced 22% lead-to-appointment and 34% appointment-to-sale conversion.
“Tiffany came highly recommended, and she was absolutely the right person for the job. Her energy, level of commitment and practical experience are unmatched.”Scott Noel — PresidentRead the case study →
Multi-location home health care company
Client hours per week
One sales system. Multiple departments. A more consistent client experience.
“Tiffany brings incredible energy, perspective, and practical solutions that have a direct impact on your team’s results and attitude. She is without a doubt one of the best resources in the nation for sales and customer service training.”David Morgan — PresidentRead the case study →
Private residential builder
Increase in team conversion
The 7X Sales System created greater consistency, stronger execution, and a more scalable organization.
“Stronger conversions, more sales and fewer customer issues.”Jennifer Pyatt — OwnerRead the case study →
Leadership
Tiffany Dearman
Sales coach. Revenue systems operator. A force in the room.
Tiffany installs sales conversation systems for organizations that need repeatable performance. After 25+ years in high-stakes sales, she knows how to turn what closes into a standard leaders can coach and teams can run.
Next step
What happens on the strategy call
A working session for leaders evaluating team or cohort implementation — not a pitch-deck marathon.
Clarify
Team structure, conversion math and where conversations break.
Diagnose
Gaps between how the team sells today and the 7X standard.
Map
Whether a Team Sprint or Group Cohort is the right path.
Decide
Clear next steps only if it is a mutual fit.
No pressure theater. If we are not the right partner, you will still leave with a sharper read on the real problem.
FAQ
Do you work with individual sales professionals?
Occasionally, on a case-by-case basis. We do offer a 7X Online Course for real estate agents twice a year.
Are there any industries you do not work with?
Not that we have discovered. The system is delivered for sales organizations across all industries.
How is this different from training we’ve bought?
Most training is information. 7X is installed, with implementation and manager reinforcement.
Team Sprint or Group Cohort — which is right for us?
Sprint is for a single organization, with leadership-led implementation included. Cohort is structured group learning, typically for entrepreneurs, nonprofits and business professionals.
How long before we should expect change?
You should see the impact almost immediately at an individual level, and a full team conversion lift once the system is installed and managers reinforce it. Meaningful conversion movement is a function of adoption, deal cycle and leadership follow-through — we scope that on the strategy call.
Virtual or in person?
Engagements can be delivered virtually, in person or hybrid, depending on team location and program design.
Who should attend the strategy call?
The person who owns revenue outcomes — owner, VP or head of sales, sales manager, or the operator sponsoring the team or cohort.
Stop leaving revenue inside the conversation.
If your team is ready for one standard, let us map the next move.
